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Five minutes, 20 slides. What would you say?

At every Ignite, 16 artists, technologists, thinkers, and personalities will take the stage to answer this challenge.

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Ignite no. 3

Patrick Roanhouse

How Big Media can Monetize in a Free World

Why in the modern era do consumers of content have to pay for cable television? Content is bound by ideas of cost per thousand (CPM). In the current digital world there are many other ways to monetize media content. All that is needed is a user to have access to high speed bandwidth. Something that with only a few flicks of a switch could be extremely cheap with modern 5G wireless infrastructure in urban areas or in areas where fiber lines are laid. The content provider could watch as people stream or download media. Allowing for a multitude of advertising options. What is the future of media in the digital age? This is an outsiders view on how the Media industry must embrace change and learn to love the now common place digital bomb. By the click, by the second, and by surrounding cross advertising. Media can survive and get paid more if they are only willing to get out of bed and get ready for brand new day of school.

About Patrick Roanhouse:

Patrick Roanhouse is a twenty-four year old technologist and budding media technology entrepreneur. Originally from Severna Park, Maryland. He currently resides in Baltimore, Maryland. He has been programming since he was two years old learning BASIC on a Commandor 64. A UNIX / Linux geek since he got his first Intel computer he currently does consulting for Apple and Linux integration for small businesses. Patrick is also the host of a new podcast called "The Plan8 Podcast". Via his Internet talk show, Patrick has covered such events as Macworld San Fran 2009, the first Teens in Tech Conference, and New York ComicCon 2009. He has had the pleasure of interviewing people who have greatly impacted the worlds of technology, science, and geekdom. While not busy with consulting and his podcast, Patrick is prepping to return to University to complete dual degrees in Physics and Electrical Engineering. He also is currently working on his first Internet start-up which is in it's very primordial stages of development.

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